Alpha Zeta Landscaping Local Search

Case Study

Alpha Zeta Landscaping

Alpha Zeta Landscaping is a premier luxury landscaping company based in Palm City, Florida, specializing in high-end landscape design, installation, and maintenance. Serving affluent residential clients, they create custom outdoor spaces that blend elegance with functionality, including lush gardens, outdoor living areas, and sophisticated lighting and irrigation systems.

Key Results

0

INCREASE IN LOCAL SEO MARKET SHARE

0

44.78

0

AVERAGE CONTENT ENGAGEMENT RATE

0

MONTHLY SEARCH IMPRESSIONS

Project Details

Industry

Landscaping

Duration

On-Going (AOR)

Team Size

2 specialists

Budget Range

$500 - $1,000 p/m

Services Delivered

Ready to achieve similar results?

Palm City Landscaping SEO Case Study

How Alpha Zeta Became the #1 Luxury Landscape Design Company

In February 2025, Alpha Zeta Landscaping partnered with Trusted Marketing to elevate their digital presence, outrank competitors, and attract more high-value clients. Through a comprehensive retainer program—covering SEO, content creation, local optimization, and analytics—we transformed their online visibility and secured their position as Palm City’s top luxury landscaping brand.

THE CHALLENGE

Standing Out in a Competitive Luxury Landscaping Market

Alpha Zeta Landscaping, a premier luxury landscaping company in Palm City, Florida, had built a reputation for delivering high-end, estate-quality outdoor spaces. However, despite their exceptional work and strong local reputation, their online presence wasn’t reflecting their market dominance. Search rankings were inconsistent, brand visibility across service areas was limited, and they lacked a cohesive content strategy to position themselves as the go-to experts in luxury landscape design. With affluent clientele increasingly searching online for landscaping services, Alpha Zeta faced a competitive digital landscape dominated by regional players and national brands. Their existing website content was not optimized for high-value, location-based keywords, leaving ranking opportunities untapped. Competitors were claiming top search positions for lucrative search terms like “luxury landscape design Martin County” and “high-end landscape construction Florida,” while Alpha Zeta was missing out on both visibility and qualified leads. Additionally, the company’s local SEO foundation was underdeveloped. Location data wasn’t fully optimized, reviews were inconsistent, and their Google Business Profile lacked the activity and engagement that Google favors for ranking. Without consistent blog content, Alpha Zeta also missed opportunities to target long-tail keywords and address niche search intent—such as specific plant guides, privacy solutions, and seasonal landscaping tips relevant to South Florida’s climate. They needed a partner who could manage their entire digital growth strategy—from reputation management and location optimization to SEO-driven content creation and analytics oversight—while ensuring every tactic aligned with their luxury brand positioning. Trusted Marketing stepped in to deliver exactly that.

Challenge Two Title - driven around visibility Challenge Two Short Description

Alpha Zeta’s luxury landscaping services weren’t ranking prominently in search results, making it harder for potential high-value clients to find them online.

Untapped Targeting Opportunities

The brand wasn’t fully leveraging high-intent keywords or geo-targeted content to attract affluent homeowners in Palm City and surrounding areas.

Low Local Brand Awareness

Despite an exceptional reputation offline, Alpha Zeta lacked consistent digital engagement to reinforce brand authority and stay top-of-mind in the community.

OUR APPROACH

A Full-Funnel Digital Growth Program

In February 2025, Alpha Zeta Landscaping partnered with Trusted Marketing on a comprehensive digital retainer program designed to increase visibility, improve keyword rankings, and generate high-quality leads. The strategy addressed four key pillars: Local SEO, Reputation Management, Content Creation, and Data-Driven Optimization. Local SEO & Location Management: We fully optimized Alpha Zeta’s Google Business Profile, ensuring accurate service area targeting for Palm City, Stuart, Sewall’s Point, Jensen Beach, Hobe Sound, and Jupiter. Monthly posts, photo updates, and service highlights were added to keep the profile fresh and engaging, while local citations were cleaned and expanded for consistency across the web. Reputation Management: We implemented a review acquisition strategy to generate consistent, authentic feedback from satisfied clients. This not only boosted credibility but also supported local ranking signals for “near me” searches. SEO & Content Creation: Our SEO team conducted deep keyword research to identify high-intent terms with strong conversion potential, focusing on Alpha Zeta’s luxury market. We launched a robust blog schedule—publishing four SEO-optimized posts per week—that targeted both core service keywords and seasonal, long-tail opportunities. Topics ranged from “Luxury Landscape Contractor in Palm City” to “The Ultimate Guide to Privacy Hedges for South Florida,” giving Alpha Zeta multiple entry points for organic traffic. Analytics & Research: Monthly analytics tracking allowed us to measure engagement, rankings, and keyword shifts in real time. This data-driven approach ensured we could pivot quickly to capitalize on ranking surges or address dips in visibility. Keyword performance dashboards and competitive market analysis kept Alpha Zeta ahead of rivals like Tropiscapes Landscaping and Grounds Guys.

Optimized Local Search Presence

We enhanced Alpha Zeta’s Google Business Profile and local citations, ensuring accurate service area targeting and consistent updates to improve rankings for high-value searches in Palm City and surrounding markets.

Targeted High-Intent Keywords

Through deep SEO research, we identified and optimized for luxury landscaping keywords like “High-End Landscape Construction Florida” and “Luxury Landscape Design Martin County,” capturing affluent homeowners actively seeking services.

Built an SEO-Driven Content Engine

We launched a four-post-per-week blog strategy covering seasonal tips, service-specific guides, and niche topics like “The Ultimate Guide to Privacy Hedges,” increasing organic traffic and engagement rates above 85%.

Implementation Timeline

Day 10

• Review keyword ranking shifts and competitor movements • Update Google Business Profile with fresh photos, posts, and seasonal highlights • Refine on-page SEO for core service and location pages based on analytics data

+44.78% Keyword Visibility Growth

• Publish two targeted blog posts focused on high-intent, geo-specific keywords • Share supporting content through Google Business Profile and social channels • Ensure internal linking strategy supports SEO growth and lead flow

Day 30

Outperformed Tropiscapes, Grounds Guys, and Serafini Landscaping in both rankings and market visibility, becoming the area’s most visible luxury landscaping brand online.

THE IMPACT

From Competitor to Market Leader

Within six months, Alpha Zeta Landscaping’s digital presence transformed from inconsistent visibility to market leadership in search results: • Dominating the SERPs: Alpha Zeta now ranks #1 for “Expert Landscape Design | Palm City, FL”, outranking major competitors such as The Grounds Guys and The Mednick Landscape Company for this high-value keyword. • Keyword Rankings: Achieved Top 3 positions for high-intent terms like “High-End Landscape Construction Florida” and “Outdoor Living Space Design Martin County,” plus significant jumps for “Luxury Landscape Design Martin County” (+17.75% visibility gain). • Content Performance: Newly published blog content, including “Talk to the Experts” and “Expert Landscaping Services Palm City,” delivered engagement rates above 85%, with several posts exceeding 90%. This indicates strong alignment with both audience interests and search intent. • Local SEO Impact: Google Business Profile optimization led to over 400 impressions for branded searches (“Alpha Zeta Landscaping”) with CTRs up to 6.68%, reinforcing Alpha Zeta’s position as the top choice in local results. • Competitive Advantage: With a 25.96% market visibility share, Alpha Zeta now leads its competitive set, surpassing Tropiscapes Landscaping, Grounds Guys, and other regional rivals. • Visibility Gains: Overall keyword visibility increased by +44.78%, with notable improvements in high-value service categories like design & build, lighting, and hardscaping. These results demonstrate that the Trusted Marketing digital retainer didn’t just increase rankings—it secured Alpha Zeta’s position at the very top of the market and built a digital foundation that will continue to drive high-quality leads for years to come.

#1 Google Ranking for Palm City Landscaping

Secured the top position for “Expert Landscape Design Palm City” and other competitive keywords, solidifying Alpha Zeta’s authority in the local luxury landscaping market.

+44.78% Keyword Visibility Growth

Significant boost in high-value keyword rankings, increasing market share and driving more qualified organic traffic in less than six months.

Surpassed All Local Competitors

Outperformed Tropiscapes, Grounds Guys, and Serafini Landscaping in both rankings and market visibility, becoming the area’s most visible luxury landscaping brand online.

Boosted Engagement Across All Content

New blog and service page content achieved engagement rates over 85%, keeping visitors on the site longer and increasing conversion opportunities.

PROJECT GALLERY

Behind the Transformation

Let's Get Started

Ready to Transform Your Brand?

Let’s create a success story for your business. Schedule a consultation to discuss your goals and challenges.